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Category Manager

Job Description:

  • Develop and implement category and trade marketing plans aligned with brand and business objectives.
  • Analyze shopper, sales, and market data to identify growth opportunities and recommend actionable insights.
  • Lead activation and promotional planning across trade channels, ensuring efficient execution and alignment with sales targets.
  • Manage and monitor trade marketing budgets to ensure effective use of funds and ROI.
  • Coordinate with Field Sales, Brand, and Agencies for timely rollout of campaigns, product launches, and category programs.

Qualifications:

  • Bachelor’s degree in Marketing, Business Administration, or a related field.
  • At least 4–6 years of FMCG sales or trade marketing experience, preferably in both Modern Trade and General Trade.
  • Strong analytical, communication, and project management skills.
  • Proficient in data analysis, market research tools, and Microsoft Office applications.
  • Demonstrates initiative, collaboration, and business acumen with high attention to detail and accountability.

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